Programme & Schedule
What to Expect Over 3 Days
Three days in Berlin and online, dedicated to turning AI from buzzword to practical advantage in your event workflows, strategies, and business models. Detailed session schedule to be confirmed.
First Connections & Informal Networking
Welcome Reception
Kick off the conference with a relaxed welcome reception — the perfect setting to meet fellow attendees before the programme begins.
Icebreaker Sessions
Structured, low-pressure icebreakers to help you find common ground with peers, innovators, and potential collaborators quickly.
Hosted Networking Circles
Curated small-group conversations around key MICE and AI themes, guided by experienced facilitators.
Opening Remarks
A brief scene-setting address to frame the conference's vision and set the tone for the two days ahead.
Deep Content: Shared AI & MICE Knowledge Building
Opening Keynote
"AI's Strategic Role in the Future of MICE" — a visionary address setting the stage for the day's discussions. Speaker to be confirmed.
Industry Panels
Cross-sector debates including AI ethics & data privacy in events, and the human-versus-machine question: how AI augments — rather than replaces — event professionals.
Hands-On Workshops
Practical sessions on AI tools for event design, marketing and operations, and workflow automation in event planning. Roll up your sleeves and leave with actionable skills.
Expo & Partner Area
Explore a dedicated exhibition space showcasing AI platforms, event tech solutions, and MICE suppliers shaping the industry's future.
Application, Debate & Celebration
Advanced Workshops
Deeper dives into AI in MICE workflows — from procurement automation to AI-powered attendee experience design.
Industry Debate
"Will AI commoditize or elevate MICE services?" — a lively, moderated debate drawing on diverse industry voices and real-world data.
Case Studies from Early Adopters
Hear directly from organisations already deploying AI in their MICE operations — honest lessons, tangible results, and a glimpse of what's next.
Gala Evening Finale
Celebrate two days of learning and connection at our closing gala, featuring awards, entertainment, and curated networking to end the conference on a high.
How We Deliver Knowledge
Keynotes
Visionary talks from AI researchers, MICE industry leaders, and cross-sector innovators setting the strategic direction.
Panels
Diverse, moderated discussions bringing together multiple perspectives on the challenges and opportunities AI creates for MICE.
Workshops
Interactive, hands-on sessions where attendees work directly with AI tools and frameworks applicable to real event workflows.
Expo & Partner Area
A curated exhibition of AI platforms, event technology, and MICE solutions — your shortcut to discovering the market's best innovations.
Full Detailed Agenda Coming Soon
Sessions, speakers, and confirmed timings will be published as the programme is finalised. Register now to receive updates directly.